We Build Demand for Your Products and Services.

Who we are.

Marketing and technology experts with omni-channel expertise across all digital mediums.

What we do.

We assist our clients to grow their authority and demand online, driving up their visibility and market share.

Why we do it.

Frankly, we’re addicted to marketing technology. It’s what we write about, what we built, what we know.

 

How Did We Get Here?

Whoever heard of an inbound marketing firm that was rewarded based on results? It didn’t quite make sense to us either that, when your agency didn’t get results that you had to pay them more. We fix a budget and work to exceed expectations.

We were truly different, a team started by a seasoned digital marketer who had helped in the launch and evaluation of several billion dollars worth of marketing technology companies. We understand the challenges, processes, and culture in marketing technology companies. Our founder is an author, speaker, consultant and top influencer in the online marketing industry with clients throughout the world.

We tried the agency route – expanding to a team of designers, developers and account managers. We took on customers outside our bailiwick. It didn’t work and we returned to what we were great at with the clients that we were doing exceptional work for. Marketing and technology companies. They are our friends, our colleagues, and our family. They’re also our audience on the Marketing Technology Blog.

We build momentum for our clients, helping them build their online presence and grow their market share, drive leads, and optimize their conversions. We help them implement solutions, integrate platforms, and automate once it’s working. And then we educate their teams and let them continue without us. Our goal isn’t to own or upsell our clients, it’s to fix them, tune them up, and get them back in the race.

Veteran Owned Small Business, registered with the State of Indiana and the System for Award Management (SAM).

Here’s Who You’ll Be Working With.

Douglas Karr

CEO, Founder

Douglas is the founder of the Marketing Technology Blog, Author of Corporate Blogging for Dummies, and has been a key player in the launch of several marketing and technology-related companies. He speaks internationally on online marketing.

Jenn Lisak

Vice President, Partner

Jenn manages the agency functions of the company, directs client strategy, and coordinates resources to assist our clients in their marketing efforts. Jenn is an accomplished content marketer and her client work has driven millions of dollars in direct revenue.

Publishing Content Simply Isn’t Enough.

Analytics.

Analytics implementations with event, campaign, funnel and social integrations. Custom reporting included.

Content Authority.

We assist our clients in researching, developing and executing content marketing strategies that increase their authority online.

Email Marketing.

Email integration, marketing automation, drip and triggered email marketing content and implementation.

Infographics.

Research, design and promotion of static and interactive informational graphics. And you keep the core files!

Mobile Optimization.

Responsive email templates, site development and mobile application integration.

SEO.

Search engine optimization, keyword & competitive research, rank monitoring, backlink analysis and large publisher expertise.

Social Media.

Site integration, automation, reporting, promotion and social advertising programs.

Speaking & Webinars.

We have developed custom training programs, webinars, and speak internationally on marketing.

Website Development.

WordPress theme customization, plugin development and third-party integration with dozens of examples.

Website Optimization.

We build, optimize and deploy sites that drive traffic, leads, and conversions.

Whitepapers.

Research, design and promotion of whitepapers, one-sheets and sales presentations. And you keep the core files!

Video.

Testimonial, storytelling and animated video production and promotion.

We’re Proud of Our Work.

  • Mobile Application Strategies
    Mobile Application Strategiesmobile
  • Explainer Videos
    Explainer Videosvideo
  • Interactive Calculators
    Interactive Calculatorsdevelopment / infographics
  • Custom Analytics Reporting
    Custom Analytics Reportinganalytics
  • WordPress Custom Themes
    WordPress Custom Themesdevelopment / inbound / wordpress
  • Technology Whitepapers
    Technology Whitepaperswhitepapers
  • WordPress Plugin Development
    WordPress Plugin Developmentdevelopment / wordpress
  • Marketing Infographics
    Marketing Infographicsinfographics

From Our Marketing Technology Blog.

Too see an in-depth view of our reach and their demographics, visit our Advertise page. You’ll also find links to our social accounts, mobile application, radio show, and podcast. You’ll also see our latest recognition from industry leaders.

  • 5 Mistakes that Could Get Your Email in the Spam Folder

    If there’s one part of my job that continues to make me beat my head up against the wall, it’s email deliverability. We continue to grow an engaged list of email subscribers but geesh, ISPs are ridiculous. In businesses, one thing that happens is that emails turn over as employees ... by Douglas Karr

  • PLEASE DON’T GO: Three Exit Intent Tactics That Won’t Annoy Your Visitors

    Exit intent technology (What is it?). Digital marketing’s version of KC and The Sunshine Band’s Please Don’t Go. We’ve proven over and over through A/B testing that using exit intent technology to trigger an overlay can be an extremely effective way of salvaging ... by Tom Waterfall

  • Referrer SPAM: How to Block Analytics Spam Bots

    There’s nothing more annoying than data that totally messes up your analytics. I’m not sure why Google Analytics doesn’t have an automated filter to block semalt.com, but they really do need one. Semalt even admits that their crawler bot generates a 100% bounce rate, wreaking ... by Douglas Karr

  • The Top 5 Things that Kill Customer Loyalty

    A story that I often share with companies is that I worked for a company that grew from a few employees to a purchase of billions of dollars – and the user experience was terrible. Sure, there were aspects of the system that were a competitive advantage… but for the most part, it was ... by Douglas Karr

  • Riddle: Social Content Creation Made Simple

    With years of social media marketing behind us, I’m always surprised when I go to share a page on Facebook and the image, title and text isn’t optimized for sharing. I will literally avoid tools when they don’t play with social media well. Social media continues to be our echo ... by Douglas Karr

How May We Serve You?