We Build Demand for Your Products and Services.

Who we are.

Marketing and technology experts with omni-channel expertise across all digital mediums.

What we do.

We assist our clients to grow their authority and demand online, driving up their visibility and market share.

Why we do it.

Frankly, we’re addicted to marketing technology. It’s what we write about, what we built, what we know.

 

How Did We Get Here?

Whoever heard of an inbound marketing firm that was rewarded based on results? It didn’t quite make sense to us either that, when your agency didn’t get results that you had to pay them more. We fix a budget and work to exceed expectations.

We were truly different, a team started by a seasoned digital marketer who had helped in the launch and evaluation of several billion dollars worth of marketing technology companies. We understand the challenges, processes, and culture in marketing technology companies. Our founder is an author, speaker, consultant and top influencer in the online marketing industry with clients throughout the world.

We tried the agency route – expanding to a team of designers, developers and account managers. We took on customers outside our bailiwick. It didn’t work and we returned to what we were great at with the clients that we were doing exceptional work for. Marketing and technology companies. They are our friends, our colleagues, and our family. They’re also our audience on the Marketing Technology Blog.

We build momentum for our clients, helping them build their online presence and grow their market share, drive leads, and optimize their conversions. We help them implement solutions, integrate platforms, and automate once it’s working. And then we educate their teams and let them continue without us. Our goal isn’t to own or upsell our clients, it’s to fix them, tune them up, and get them back in the race.

Veteran Owned Small Business, registered with the State of Indiana and the System for Award Management (SAM).

Publishing Content Simply Isn’t Enough.

Analytics.

Analytics implementations with event, campaign, funnel and social integrations. Custom reporting included.

Content Authority.

We assist our clients in researching, developing and executing content marketing strategies that increase their authority online.

Email Marketing.

Email integration, marketing automation, drip and triggered email marketing content and implementation.

Infographics.

Research, design and promotion of static and interactive informational graphics. And you keep the core files!

Mobile Optimization.

Responsive email templates, site development and mobile application integration.

SEO.

Search engine optimization, keyword & competitive research, rank monitoring, backlink analysis and large publisher expertise.

Social Media.

Site integration, automation, reporting, promotion and social advertising programs.

Speaking & Webinars.

We have developed custom training programs, webinars, and speak internationally on marketing.

Website Development.

WordPress theme customization, plugin development and third-party integration with dozens of examples.

Website Optimization.

We build, optimize and deploy sites that drive traffic, leads, and conversions.

Whitepapers.

Research, design and promotion of whitepapers, one-sheets and sales presentations. And you keep the core files!

Video.

Testimonial, storytelling and animated video production and promotion.

Marketing Capability Maturity Model

We’re Proud of Our Work.

  • Mobile Application Strategies
    Mobile Application Strategiesmobile
  • Explainer Videos
    Explainer Videosvideo
  • Interactive Calculators
    Interactive Calculatorsdevelopment / infographics
  • Custom Analytics Reporting
    Custom Analytics Reportinganalytics
  • WordPress Custom Themes
    WordPress Custom Themesdevelopment / inbound / wordpress
  • Technology Whitepapers
    Technology Whitepaperswhitepapers
  • WordPress Plugin Development
    WordPress Plugin Developmentdevelopment / wordpress
  • Marketing Infographics
    Marketing Infographicsinfographics

From Our Marketing Technology Blog.

Too see an in-depth view of our reach and their demographics, visit our Advertise page. You’ll also find links to our social accounts, mobile application, radio show, and podcast. You’ll also see our latest recognition from industry leaders.

  • Finesse: Install, Add Products, Make Money.

    Finesse: A Beautiful WooCommerce Theme

    We’re all used to the typical ecommerce configuration that incorporate product pages with tiles of products and standard product pages withalternate photos, descriptions and reviews. Those antiquated shopping experiences are being replaced with beautiful shopping experiences that incorporate all the features of a beautiful content system with order capabilities of an ecommerce system. The Finesse ... by Douglas Karr

  • MonsterConnect: Pay Your Sales Team to Close, Not Dial

    Increase Outbound Sales

    Having worked at multiple SaaS companies with outbound sales teams, it became clearly evident that the growth of the company was largely dependent upon our ability for our sales representatives to close new business. It was absolutely no surprise, either, that there was an absolute correlation between a sales rep’s outbound call volume and their ... by Douglas Karr

  • The Importance of Phone Calls in the Customer Journey

    Phone Calls and the Customer Journey

    One of the features we’re launching with our agency directory is click to call. And recently, we hired a virtual assistant for our own agency. What we’ve become painfully aware of is that some prospects and businesses simply won’t do business unless they can pick up the phone and dial the business. Aside from availability, ... by Douglas Karr

  • UsabilityHub: Give and Get Some Design or Usability Feedback

    Usability Testing with UsabilityHub

    We got to attend the Go Inbound Marketing conference held regionally by Element Three. It was a fantastic event with an incredible line-up of inspiring and educational speakers. One of the speakers was Oli Gardner, a co-founder of Unbounce who packed together one heck of a presentation on the importance and impact of testing. We’ll ... by Douglas Karr

  • Get.Agency: Find The Perfect Agency in Your Area

    Find an Agency

    We used to maintain a list of the regional agencies around us that specialized in certain categories. Although the page ranked really well, we struggled with keeping it up to date as new agencies opened up and specialized in specific technologies or strategies. I honestly struggled with finding any good agency outside of word of ... by Douglas Karr

Here’s Who You’ll Be Working With.

Douglas Karr

CEO, Founder

Douglas is the founder of the Marketing Technology Blog, Author of Corporate Blogging for Dummies, and has been a key player in the launch of several marketing and technology-related companies. He speaks internationally on online marketing.

Jenn Lisak

Vice President, Partner

Jenn manages the agency functions of the company, directs client strategy, and coordinates resources to assist our clients in their marketing efforts. Jenn is an accomplished content marketer and her client work has driven millions of dollars in direct revenue.

How May We Serve You?

DK NEW MEDIA

Indianapolis Office
120 E Market St, Suite 940
Indianapolis, IN 46204
317.759.4940
Sarasota / Tampa Bay Office
4963 28th Court East
Bradenton, FL 34203
877.394.3603