We Build Demand for Your Products and Services.

Who we are.

Marketing and technology experts with omni-channel expertise across all digital mediums.

What we do.

We assist our clients to grow their authority and demand online, driving up their visibility and market share.

Why we do it.

Frankly, we’re addicted to marketing technology. It’s what we write about, what we built, what we know.

 

How Did We Get Here?

Whoever heard of an inbound marketing firm that was rewarded based on results? It didn’t quite make sense to us either that, when your agency didn’t get results that you had to pay them more. We fix a budget and work to exceed expectations.

We were truly different, a team started by a seasoned digital marketer who had helped in the launch and evaluation of several billion dollars worth of marketing technology companies. We understand the challenges, processes, and culture in marketing technology companies. Our founder is an author, speaker, consultant and top influencer in the online marketing industry with clients throughout the world.

We tried the agency route – expanding to a team of designers, developers and account managers. We took on customers outside our bailiwick. It didn’t work and we returned to what we were great at with the clients that we were doing exceptional work for. Marketing and technology companies. They are our friends, our colleagues, and our family. They’re also our audience on the Marketing Technology Blog.

We build momentum for our clients, helping them build their online presence and grow their market share, drive leads, and optimize their conversions. We help them implement solutions, integrate platforms, and automate once it’s working. And then we educate their teams and let them continue without us. Our goal isn’t to own or upsell our clients, it’s to fix them, tune them up, and get them back in the race.

Here’s Who You’ll Be Working With.

Douglas Karr

CEO, Founder

Douglas is the founder of the Marketing Technology Blog, Author of Corporate Blogging for Dummies, and has been a key player in the launch of several marketing and technology-related companies. He speaks internationally on online marketing.

Jenn Lisak

Vice President, Partner

Jenn manages the agency functions of the company, directs client strategy, and coordinates resources to assist our clients in their marketing efforts. Jenn is an accomplished content marketer and her client work has driven millions of dollars in direct revenue.

Publishing Content Simply Isn’t Enough.

Analytics.

Analytics implementations with event, campaign, funnel and social integrations. Custom reporting included.

Content Marketing.

Corporate blogging, digital publishing, research, design, copywriting, CTA and landing page development.

Email Marketing.

Email integration, marketing automation, drip and triggered email marketing content and implementation.

Infographics.

Research, design and promotion of static and interactive informational graphics. And you keep the core files!

Mobile Optimization.

Responsive email templates, site development and mobile application integration.

SEO.

Search engine optimization, keyword & competitive research, rank monitoring, backlink analysis and large publisher expertise.

Social Media.

Site integration, automation, reporting, promotion and social advertising programs.

Speaking & Webinars.

We have developed custom training programs, webinars, and speak internationally on marketing.

Website Development.

WordPress theme customization, plugin development and third-party integration with dozens of examples.

Website Optimization.

We build, optimize and deploy sites that drive traffic, leads, and conversions.

Whitepapers.

Research, design and promotion of whitepapers, one-sheets and sales presentations. And you keep the core files!

Video.

Testimonial, storytelling and animated video production and promotion.

We’re Proud of Our Work.

  • Explainer Videos
    Explainer Videosvideo
  • Interactive Calculators
    Interactive Calculatorsdevelopment / infographics
  • Custom Analytics Reporting
    Custom Analytics Reportinganalytics
  • WordPress Custom Themes
    WordPress Custom Themesdevelopment / inbound / wordpress
  • Technology Whitepapers
    Technology Whitepaperswhitepapers
  • WordPress Plugin Development
    WordPress Plugin Developmentdevelopment / wordpress
  • Marketing Infographics
    Marketing Infographicsinfographics

From Our Marketing Technology Blog.

Too see an in-depth view of our reach and their demographics, visit our Advertise page. You’ll also find links to our social accounts, mobile application, radio show, and podcast. You’ll also see our latest recognition from industry leaders.

  • Reorganize, Rewrite and Retire Content

    There’s always such a giant demand for new content that most of us are simply struggling to keep up with writing compelling content that provides value to our audience. This infographic from Marketo on maintaining great content is solid advice. Reorganize – I might use repurpose as ... by Douglas Karr

  • Itā€™s Time to Stop Automated Press Release Distribution for SEO

    One of the services we provide to our clients is monitoring the quality of backlinks to their site. Since Google has actively targeted domains with links from troublesome sources, we’ve seen a number of clients struggle – especially those who hired SEO firms in the past that ... by Douglas Karr

  • 4 Keys to Making Your Social Video Strategy a Success

    We’ve shared a great infographic on the starter guide for social video, now here’s a great infographic from The Media Octopus on tips for leveraging social video for your brand. There has never been a better time for a brand to invest in creating and distributing content that causes ... by Douglas Karr

  • Tapfiliate: Affordable Affiliate Marketing Management

    Monetizing content on a publication like the Marketing Technology blog requires quite a bit of effort. We utilize a number of different methods, including paid advertising through our an ad network, through Google Adsense, through partnerships and sponsorships – and also through affiliate ... by Douglas Karr

  • Mintigo: Predictive Lead Scoring for the Enterprise

    As B2B marketers, we all know that having a lead scoring system to identify sales-ready leads or potential buyers is critical to running successful demand generation programs and to maintaining marketing-and-sales alignment. But implementing a lead scoring system that actually works is easier ... by Douglas Karr

How May We Serve You?